Yesterday I argued that first impressions–and therefore purchasing decisions–are based largely on packaging design. Today I want to point out that an awesome design spec is useless if it can’t be executed well. Fortunately for us, we know a guy.
More accurately, we know all sorts of folks who have years of custom packaging under their belts. Chicago Packaging Company has worked closely with us on several projects to ensure that the final packaging product meets the clients’ budgets, our design specs, and their own durability and ease of use requirements.
For example, Chicago Packaging helped us create a shape and design for Ink Station’s cartridge carton that met our design objectives and stuck to Ink Station’s budget. They then worked their magic and printed and cut and folded and glued and presented a tangible packaging solution that was beautiful in form and practical in function.
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Good job on that package design and a successful execution! Keep up the great designs!
We couldn’t be happier with the way these cartons came out. We continue to use them and our brand has gained recognition because of them.